In today’s world, many businesses are short on staff and tight on money. Businesses are being forced to answer questions like, “Who is going to give a presentation in New York and Seattle in the same day?” And, “Do we have the budget for airfare and a hotel stay in Los Angeles?” Conferencing picks up where these questions leave off and is becoming increasingly popular because of five little reasons:

Cost Savings: Businesses can save more than 30 percent each year by reducing travel and web conferencing instead.

Options: Conferencing offers a wide variety of different options such as video conferencing, web conferencing, audio conferencing, and file sharing. This makes it easy to conduct a meeting outside of the office. And with services such as Lighthouse’s on-demand offerings, you can attend a meeting on-the-go.

Going Green: America’s 130 million workers generate 1.68 metric tons of CO2 per year through commuting, business travel, computer use and other related activities. Now more than ever, companies are striving to be green. They can help reduce their carbon footprint by cutting back on air and road travel and conference instead.

Busy Bodies: With employee cutbacks and layoffs, it seems as though employees are wearing more than one hat these days. Conferencing makes it easy for one employee to give a presentation in five different cities in one day without ever leaving the home office, thus doing more with less.

Out of Office: Nearly 32 percent of domestic flights were delayed in 2008 with JFK and O’Hare topping the list as the worst airports in the United States (U.S. Travel Association). On the road, stuck in the airport or home sick, you can still attend the important meeting without actually being in the office. This makes it easy for employees to gain access to important discussions.

About Marc Gutman

Marc Gutman is the Chief Events Officer at Lighthouse Conferencing. He has over ten years of experience in Conferencing and Collaboration services and is dedicated to Lighthouse's mission of being a different kind of conferencing company. When not sharing his passion for remote meetings and collaboration you can find Marc enjoying time with his wife and three small children, cycling, snowboarding, kiteboarding, playing golf and generally enjoying the outdoors of Colorado. Find Marc on and LinkedIn.

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Marc Gutman is the Chief Events Officer at Lighthouse Conferencing. He has over ten years of experience in Conferencing and Collaboration services and is dedicated to Lighthouse's mission of being a different kind of conferencing company. When not sharing his passion for remote meetings and collaboration you can find Marc enjoying time with his wife and three small children, cycling, snowboarding, kiteboarding, playing golf and generally enjoying the outdoors of Colorado. Find Marc on and LinkedIn.

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